Global Principles of Business (GPB)

The Global Principles of Business (GPB) course provides a thorough understanding of core business principles and practices within a global context. Designed by Dr. Glen Brown, this course integrates theoretical frameworks with practical applications, preparing students to navigate and succeed in the dynamic global business environment.

Course Objectives:

• Understand fundamental business principles and practices.
• Analyze global business environments and market dynamics.
• Develop strategic thinking and decision-making skills.
• Evaluate the role of technology and innovation in business.
• Apply ethical considerations and corporate social responsibility in business decisions.

Target Audience:

• Undergraduate and graduate students in business, management, and related fields.
• Professionals seeking to enhance their global business acumen.
• Aspiring entrepreneurs and business leaders.

Course Duration:

12 weeks (3 months)

Course Modules:

Module 1: Introduction to Global Business

• Overview of Global Business
• Key Business Concepts and Terminology
• The Role of Business in Society

Module 2: Business Environments

• Understanding Economic, Political, and Legal Environments
• Social and Cultural Influences on Business
• Environmental and Technological Factors

Module 3: Strategic Management

• Fundamentals of Strategic Planning
• SWOT Analysis and Competitive Advantage
• Corporate and Business-Level Strategies

Module 4: Marketing Principles

• Marketing Concepts and Strategies
• Market Research and Consumer Behavior
• Digital Marketing and Social Media

Module 5: Financial Management

• Financial Statements and Analysis
• Budgeting and Financial Planning
• Investment and Financing Decisions

Module 6: Operations Management

• Supply Chain and Logistics Management
• Quality Management and Process Improvement
• Project Management Principles

Module 7: Human Resource Management

• Recruitment, Selection, and Retention
• Training and Development
• Performance Management and Employee Relations

Module 8: Business Ethics and Corporate Social Responsibility

• Ethical Decision-Making in Business
• Corporate Governance and Compliance
• Sustainability and Social Responsibility

Module 9: Innovation and Entrepreneurship

• Identifying Opportunities and Business Models
• Innovation Management and Product Development
• Financing New Ventures and Growth Strategies

Module 10: Global Business Strategies

• International Trade and Investment
• Global Market Entry Strategies
• Managing Multinational Enterprises

Module 11: Case Studies in Global Business

• Case Study 1: A Global Corporation's Expansion Strategy
• Case Study 2: Managing Cross-Cultural Teams
• Case Study 3: Responding to Global Market Changes

Module 12: Capstone Project and Final Examination

• Capstone Project: Developing a Global Business Plan
• Presentation of Findings
• Comprehensive Final Exam
• Course Evaluation and Certification

Course Delivery:

• Online lectures and video tutorials
• Interactive discussions and forums
• Assignments and quizzes
• Case study analyses
• Capstone project and presentations

Assessment Methods:

• Weekly quizzes and assignments
• Participation in discussions
• Mid-term and final exams
• Capstone project evaluation

Course Resources:

• Textbook: "Global Principles of Business (GPB)" by Dr. Glen Brown
• Online databases and journals
• Business reports and case studies
• Software for data analysis and business simulations

This structure ensures a comprehensive and engaging learning experience for students, blending theoretical knowledge with practical applications and real-world case studies, ultimately preparing them for successful careers in the global business arena.

Elite Subscription Plan for Global Knowledge Hub (GKH) Portal Courses:
Overview:
The Elite subscription is our premium offering across all courses on the Global Knowledge Hub (GKH) portal. It's designed for dedicated professionals and students who seek comprehensive knowledge and personalized attention in their chosen fields of study. This plan provides extensive resources, exclusive access, and personalized mentorship, making it ideal for those pursuing significant advancements in their careers or academia.

Pricing Structure:

Monthly Elite Subscription:

Price: $199/month (per course)
Benefits: Complete access to the chosen course's materials, including advanced modules, expert lectures, and case studies. Monthly personalized mentorship sessions and priority access to webinars and special events related to the course.
Quarterly Elite Subscription (10% Discount):

Price: $540/quarter (originally $597) (per course)
Benefits: All monthly benefits with a cost-saving incentive for longer-term commitment, including a quarterly personalized progress review.
Annual Elite Subscription (15% Discount):

Price: $1,750/year (originally $2,388) (per course)
Benefits: All benefits of the monthly and quarterly plans, plus an annual in-depth consultation for career or academic planning, and the highest cost-saving for long-term commitment.
Uniform Elite Benefits Across Courses:

1. Dedicated Mentorship: Regular one-on-one sessions with experts in the respective course field.
2. Advanced Access: Early invitations to exclusive events, workshops, and guest lectures relevant to the course.
3. Comprehensive Resources: Access to a wide array of learning materials, including some exclusive to the Elite tier.
4. Networking Opportunities: Connect with industry leaders, professionals, and peers within the course domain.
5. Career and Academic Support: Tailored advice and support for career advancement or academic pursuits.

Additional Features:

1. Flexibility: Adapt course schedules to fit personal and professional life.
2. Continuous Learning: Regular content updates to keep pace with industry changes and academic advancements.
3. Dedicated Support: Elite subscribers receive priority support for any course-related inquiries.

Please  request an invoice  by sending an email to  invoices@globalaccountancyinstitute.com indicating your username, the name of the course  and your selected  Subscription Plan. 
We will then send you an invoice with the payment instructions.